THE CURIOUS AND STORIED CAREER OF LORI SENECAL, GLOBAL CEO, is an article that discusses the successful life of an amazing businesswoman, Lori Senecal. Straight out of college, Senecal made a difference in the business world and excelled in any position she was put in and for any company as well. Lori Senecal has worked for many companies like Xbox, Weight Watchers, Sprint , Applebee’s, Nestle and the list continues. She has finally landed with a career at Crispin Porter and Bogusky where she has held multiple position and has gain ever more success. Senecals has held positions globally as well and has help spread some of her companies overseas. Another reason to Lori Senecal success is that she has been widely known for growing companies in a short period of time. Lori Senecal is described by the article also as contributing a great deal of positive change to companies.In addition to all the great successes of Lori Senecal, the article mentions how she gives back and is involved with young future business leaders.
According to Ideamensch, as a graduate of McGill University, Lori Senecal has gone on and became the Global CEO of Crispin Porter and Bogusky. At the moment, she oversee global expansion, managing offices international and working on the success of the continous growth of Crispin Porter and Bogusky. But this was not the first company she has successfully help grow and manage.She formerly worked at McCann Workgroup which is a marketing and advertising company that operates out of New York but has offices internationally. Senecal held many positions there like Global Chief Innovation Officer as well as the President of the companies New York branch. She even co-founded a new division their called the TAG Ideation which focuses on young adult marketers. Check out cpbgroup to know more.
After McCann, she moved to Kirshenbaum Bond Senecal + Partners which is another marketing agency that is global but has its headquarters in New York. While here, Senecal held the positions of President & CEO, Chairman & CEO and lastly she was the Global Executive Chairman. One of her great achievements happened at this company, she grow the company from 250 people to having over 900 worldwide. You can follow her on Twitter