JD.com made its debut at this year’s Consumer Electronics Show in Eureka Park, Las Vegas. “Delivering the Future of Shopping” was the theme of their booth, where the largest retailer in China was able to show off their mastery over logistics and technology for the benefit of customer and partner alike.
JD.com’s pitch was one of empowering consumers through technology, given them the power over retail whether they’re shopping in stores or online, even tapping into virtual reality.
One of their latest reveals are automated delivery stations, powered by the company’s logistics, in Changsha and Hohhot.
For now they’re just conducting research and development while the technology is refined back at JD.com. But these delivery robots, carrying 30 parcels a piece to their destinations, spread out over a five-kilometer radius, are an example of how the company envisions the future of shopping. Using facial recognition to identify customers at predetermined destinations, they’re estimated to deliver up to 2,000 packages per day.
JD.com doesn’t just see the technology as a boon for business, but as a factor in how cities will operate.
Those in attendance at CES will get to see for themselves just how far the company has come, and how far shoppers will eventually go. At the JD.com booth, attendees will be able to see delivery robots and drones up close, experience shopping in virtual and augmented reality, and test the next step in the Internet of Things, interacting with everything from household appliances to smart cars. But one of the major draws are exoskeletons used by JD.com warehouse workers to lift heavier loads, which people can experience firsthand.
Chen Zhang, Chief Technology Officer, expressed the company’s interest in being more international. With a active customer base of more than 300 million, spread over more then 99% of populated China, JD.com has a vested interest in shaping worldwide shopping. This means leveraging their technology while reaching out to companies in disparate industries to fully realize their strategy of Retail as a Service.
JD.com can be found in South Hall 3 of the Las Vegas Convention Center for the duration of CES, at Booth #30329.
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