It may have been a long time coming, but Desiree Perez has begun to be recognized as one of the leading women in the entertainment world, especially when it comes to women. This recognition began when Billboard named her one of the 100 most influential people in music in 2017. However, the music figure’s career began much earlier than that, and she’s had a significant hand in the success of a variety of music icons. One of the most prominent of these has been Jay Z, whom she’s had a professional relationship with for over two decades. This relationship took a significant step forward in 2008 after Jay Z founded the company Roc Nation.
Alongside co-founder Jay Brown, he had a vision of creating a company that was much more than just a record label. This led to the hiring of Desiree Perez the following year. Since then, Roc Nation has gone on to a considerable amount of success over the years. Throughout that time, Ms. Perez has served as Chief Operating Officer and has taken on a variety of different tasks. One of the most prominent of the aspects she’s had a hand in is producing the likes of the On the Run Tour: Beyonce and Jay Z in 2014. However, producing tours isn’t the only thing that Ms. Perez has had a hand in during her time with Roc Nation.
She’s also known to focus on the likes of long-term marketing and promotion strategies, overseeing publishing and labeling activities and much more. One of the things she’s most known for is her negotiation tactics. One of the most prominent occasions where these skills were on show was when she was able to convince Samsung to promote Rihanna’s Anti tour for a total of $25 million, which ended up being quite a success.
The success in the music industry is based on the commitment and dedication that a producer puts in their work. With the growing technology, the field has become very competitive. It is the creativity that the producer has that helps the artists differentiate themselves in the industry. The shows are equally important, and they help in the marketing of the music.
Clay Hutson is a Tour Manager. He is also a producer and is talented in sounds. He has been working in the music industry for decades as an employee. During the financial crisis, the firm he was working for was a victim. He saw this as an opportunity to start his job, and it is the best decision he has ever made in life. He says that although, the decision came with many risks. He was confident in his talent and ability to invest in the business.
With the flooded market, getting clients in the music industry can be a challenge. You need to have a plan to help you attract clients. For Clay Hutson, he says that putting long hours and delivering the best to the customers helps him get referrals. He also says that handling tasks with high professionalism helps him land clients because the clients trust him to come back for more services.
Clay Hutson says that he always ensures that he is prepared enough before a show. Clay says that a serious mistake may obliterate his reputation. He says that he sees that he plans for everything including the smallest details. He explains that the things that under looked end up being the troublemakers. During the trips, he sees that he lists everything they need to do in the event. This helps to organize the crew members. By understanding what is required of them, it boosts their performance. Learn more: http://www.etnow.com/news/2017/8/ver-drives-onerepublics-honda-civic-tour-production
Kid Rock hired Hutson as his new stage manager. He ensures he gets to the venue of the event by 6:30 a.m. This gives him time to plan and ensure everything is in place. His team also arrives in good time to work on the decoration of the event. As the event happens, Hutson plans for the departure of his team. He lists what every member of the crew should do after the event. With the plan, they can move the devices immediately the event ends. This reduces the damage risks of the gadgets and avoids the inconveniences of traveling late.